Home > Sectional Garage Doors > The Changing Sectional Garage Door Market

The Changing Sectional Garage Door Market

In the last few years there have been many newcomers to the sectional garage doors market and slowly but surely some of them seem to be making a big contribution to a change in the styles and sizes of sectional doors we sell.

Go back 5 years and the only sectional doors that were readily available were a small selection of slightly different Georgain panel designs from different manufacturers, a narrow horizontal rib and a wide horizontal rib door; all with a woodgrain finish.  Of course other styles and finishes have always been available but on a long lead time and at a much higher cost.  Now with companies like Teckentrup Depot and Gliderol there is an incresed range of panel styles and more importantly the smooth finish as a no cost option.  This has introduced some good healthy competition into the UK sectional market.  Not a conclusive test by any means but in our own business we’ve found that without a price or lead time difference most of our customers prefer a smooth finish sectional door to one with a woodgrain finish.

The other big reason brands like these and Garage Door Systems have been able to create a market for themselves is the ability to mix and match heights & widths in the price lists which can often save money in the avoidance of cut down charges and can save weeks (or months!) off lead times.  The pricelists are simple with good continuity on lead times accross the product ranges which are things that Novoferm and the industry leaders Hormann/Garador could learn a thing or two from.

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  1. Mark Finch
    April 25, 2011 at 5:05 pm

    You are absolutely right. For too long sectional doors have been awkward to install because of the traditional manufacturers view that all fitters want is 2m or 2125 high. Over the last couple of years the Cartek boys have offered the service and attention to detail that others seem to have forgotten about. Now Gliderol have pretty much the same but they offer single skin which in times of financial stress is often an easy sell.

    Over the last year I would say that 3/4 of my doors are sectional or rollers. This is where the future is and now Cardale and Henderson have pressed the self destruct button it’s good to see that choice in the sectional market is still thriving.

    I run a small company and the best thing about this is that both of these companies want to deal with fitters, not the larger distributors who Hormann deal with but the vast majority of the industry.

    So if like me you want value for money, are fed up of the extended lead times and want to deal with manufacturers rather distributors. Give them a try.

  2. Bradleyguy
    July 5, 2011 at 3:15 pm

    Just found this site. Proving invaluable as I’m researching upgrading my drive and garage. Thanks

  3. May 1, 2012 at 3:19 pm

    It’s definitely nice to be able to see a variety of choices for garage doors now without having to harvest your organs.

  4. Rob
    June 4, 2013 at 10:32 am

    This is very true – we have noticed more competition springing up within the sectional doors market. Customers are now seeing the potential for a wider range of solutions that they would not have previously considered. This means that there is greater competition to gain a contract. On the other hand I guess that the fact that so many new companies can be successful means that there is still a big target market out there – it is simply a matter of competing.

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